Question 1

How to create your first Story

Accepted Answer

Learn how to build Stories by getting a quick overview of the most important editing and publishing functionalities!

Article essentials

Where to create a Story
Add layers
Edit layers
Add new artboards
Publish the Story

Follow this video and create your first Story:

${youtube}Zazu - Create your first Story

Steps to create a Story

Where to create a Story Click on the button in the right corner to create a new Story and access the editor:

| 💡 Tip: Before starting to add layers you can choose a background color from the inspector sidebar on the right

Add layers Pick a layer type from the left toolbar and choose the preferred object by clicking on it. The object will appear on your first artboard.
Edit layers You can edit the layers inside the Story by dragging the size or moving the object. For more settings click on the layer and define the parameters on the right.
Add new artboards If you are done with your first artboard it is time to go on with the next one! To add a new artboard click on the small plus at the artboard overview on the bottom of the screen.
Publish the Story After creating all of your artboards and finishing your Story, you can directly publish it. To do so you have to click the publishing button in the upper right corner and select the Story format.

If you choose

Question 2

Create and use templates

Accepted Answer

Follow this easy guide to learn how you can create and use templates that stand out!

Create and use templates

You can create your first Story following the steps in this article. You can then save your Story artboards as a template set in order to use it later.

You can save your Story artboards as a template by clicking on the menu icon in the top left corner and then by clicking "Save as template"
Select the artboards you want to be included in the template - a template can include a set of artboards or only a single artboard. Have a look at the GIF the see how it works:

And TA-DA the template set is now saved under your personal templates that can be accessed by clicking on the templates icon! You can select a template and will see all artboards of the template set. You have the option to select the artboards of a set you want to apply as a template:

| 💡Tip: You can also delete and name templates in order to stay organized!

Find inspirations for templates by searching through Zazu's library:

You could also save some time and work collectively on templates by sharing t

Question 3

Add and edit media files

Accepted Answer

Adding your own media files is a great option to keep your Stories as branded as you want! Keep reading this article to learn how to do so!

Article essentials:

Adding stock media files
Adding your own pictures and videos
Cropping elements
Replace media
Mute video audio
Multi-selecting elements

Adding media files: pictures from Zazu

Follow the steps shown in this GIF to add your first media file:

Click on the media icon to add your desired files
Scroll through the options
You can choose from millions of Images, Gifs and Stickers!

| 💡Tip: Work faster by using shortcuts for basic layer actions with CTRL or CMD and duplicate +D, copy +C, paste +V, cut +X or delete (backspace)

Adding media files: pictures and videos from your own desktop

Click on the upload icon to add your desired files
Click the add button in right top corner
Upload your media

| 💡Tip: All files uploaded from your desktop are stored in the upload section for later usage

Replace your media files

You have the option to replace any image or video with a different media file. This also applies to templates and makes editing faster.

Right-click on your media and select the option Replace
Select an image or video form your own Zazu media libra

Question 4

Workspace Setup

Accepted Answer

Use the first guide to get your workspace ready to start! ! If you follow the article step by step you will be ready to use Zazu properly.

Article essentials

Create an account
Set a Workspace name
Invite your team
Set your SEO data
Upload your brand assets
Enable your company's domain
Connect your analytics tool

Watch this video to see how the whole setup works:

${youtube}Zazu Workspace Set up

Create your Zazu account

You can create your account on Zazu's sign up page . Follow these steps to get started:

Enter your name, email address, and password in the **sign up window **and submit the sign up request
Check your mailbox and click on the verify button
You will be redirected to Zazu's login page and can access the tool with your email address and password

| 💡 Tip: You have a free trial that lasts 14 days. If you wish to extend or subscribe to our plans, please get in touch via our live chat!

Set a Workspace name

First thing to do after setting up the account is to give your Workspace a meaningful name and logo. Go the Settings (homepage left bottom corner) and your will find Workspace name and logo to be changed here.

Invite your Team

To collaborate with your entire team, you can invite new members by clicking Invite Member on the left bottom corner. Add as many emails as you like and read this article to learn more about

Question 5

Make your Stories visible on Google

Accepted Answer

Web Stories are simply web pages under the hood! Now let's see how you can be the system's best friend.

How to optimize Web Stories for Google Search results

Here is what to take into consideration when working with SEO

Ensure that your Web Stories, like other pages on your website, are linked from inside your website so that your users and bots can find them.

The following fields are necessary for Web Stories to appear on Google Discover:
Portrait-poster
Publisher
Publisher-logo
Title

They are used to generate your Story cover as shown in the discover carousel, which is the first thing a user sees when deciding whether or not to consume your Story.

| 💡Tip: You can add or edit your publisher logo in Zazu's Settings page

We have listed a few usefull tips and links below to help you with your ideal setup:

The publisher name field should include no more than 20 characters to avoid truncation.
The publisher logo file must be a raster picture, such as JPEG or PNG, and no animation is permitted.
You may use Google's Web Stories Test [tool](https://www.youtube.com/redirect?event=videodescription&redirtoken=QUFFLUhqbjRJTmhfY0tudk1ERWttTHI1YnlkOFVRRXRtZ3xBQ3Jtc0tscEFvalpmeWN5VlpUX1RmV25DbFJFWDRYR2xTaHYwTmNKb1RIRF9nT0RaS0lKaVN2ZWdUcjJoMkN3SlAwX0pPY1I4VjdHX1IzT1l3bXFjQUYzNEV3azNIdDNmZUtaNnF4X1pYcXZNWlo1WmlqYVJHTQ&q=https%3A%2F%

Question 6

Publish as Web Stories

Accepted Answer

A Story can be published as a Web Story on any website and will be shown in the Google search results. This brings the advantages of the social media format of Stories to web content that's optimized for mobile devices.

Article essentials

How to publish your Story
Enrich a Web Story with SEO-relevant data
Set the Poster images
Show your Story on the web

Learn how the process of publishing a Web Story works:

1. How to publish your Story

To publish the Story open the Story in the editor. Then click on the Publish button in the upper right corner and select to Publish as web Story. Now you can choose the domain your Story should be published on. It will be published by default on the domain of Zazu but you can ** add your domain ** in settings and find it listed in the URL drop-down menu.

2. Enrich a Web Story with SEO-relevant data

Web Stories appear on the web and are websites themself with their own link. This means they are SEO-relevant and can include important keywords. You can add more information to a Story with the following tools:

Title: give your Web Story a meaningful title. The title will appear as the Google search headline of your Story
SEO description: enter a small paragraph to describe your Story content. This is relevant for the keywords that google f

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